Peppercorn Heart to Melt Brexit Woes
One of the UK’s leading food ingredient manufacturers hits a significant milestone this month. On February 14th, Somerset based The Flavourworks will be celebrating the launch of its 3,000th new product. Appropriately enough for Valentine’s Day, it’s a pink peppercorn heart – specially designed to be served lovingly melted over a sirloin steak for that special evening.
It’s been a hectic time for the company, which supplies all the major supermarkets with sauces and marinades. January sales were up by 20% on last year, with the launch of a record number of new lines. It also saw increased market share over the Christmas period, boosting its plans to expand production at the Wincanton factory.
Chris Ormrod, the MD or “Chief Flavourista” as he likes to be known, said: “It’s a big moment for The Flavourworks, marking the middle of our biggest ever month for new launches. We’ve calculated that since we expanded our range from just garlic butter in 2005 we have launched over 200 new lines every year – that’s four new launches each and every week!
“This is a significant achievement and real proof of how we continue to be one of the most creative suppliers to the UK food industry. I can’t think of many other businesses that have this level of innovation and it’s a real pause and reflect moment when you stop to consider all that we do – and keep on doing.”
The Flavourworks, formerly known as Markus Products, is now planning for a possible Brexit no deal next month by setting up agreements with some suppliers to secure key ingredients over the critical period. This will cause cost pressures and Chris, who recently met with the DG of the CBI Carolyn Fairbairn to discuss his Brexit concerns, forecasts 8 – 12% price increases across the entire food industry in the event of a no-deal.
He said: “At the moment, despite the best efforts of Brexit to frustrate all businesses, we are performing well. However, we continue to prepare for the painful outcome of a no-deal. Maybe we’ll send a box of peppercorn hearts to the President of the European Commission Jean-Claude Juncker, in the spirit of eternal friendship…”
For more information, interviews, samples or to arrange a tour of the factory please contact Lucy Atherton 0778 6688833 firstname.lastname@example.org